Growing Word-of-Mouth in Nigerian Market Drives Combined Truck+Trailer Orders

2025/05/30 17:50

As SINOTRUK continues to deepen its presence in Nigeria, the strength of consumer referrals is handing over terrific results. Recently, a Nigerian development substances transporter - encouraged by means of present purchasers - visited our manufacturing unit and at once positioned an order for 10 HOWO tractor vehicles paired with 15 flatbed semi-trailers after certain inspections.
This profitable deal highlights three key advantages:
Integrated Solutions: The ideal compatibility between our vehicles and trailers specially meets their heavy cloth transport needs;
Customized Features: The bolstered suspension for West African roads and high-temperature cooling structures earned specific praise;
Local Support: Our Lagos-based carrier core affords 24/7 technical support, casting off operational concerns.

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The consumer remarked: "Our enterprise friends constantly praised SINOTRUK's performance, in particular the trailer's balance below heavy loads. The manufacturing unit tour similarly reinforced our self belief in the manufacturing quality."
Our whole product vary - spanning tractors, development vehicles and trailers - blended with increasing neighborhood provider networks has pushed a 40% YoY amplify in repeat orders in the course of 2023, with 65% of new purchasers coming via referrals. This brand new order reaffirms the effectiveness of word-of-mouth advertising and marketing in Africa and solidifies our growth method throughout West Africa

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